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Cannes Creative Leaders Programme

Re-Imagining Value

How can innovative client relationships drive new sources of value for all stakeholders?

For 2018, the Cannes Creative Leaders Programme has evolved to address the vital question of Client Value. This premiere offering from the Berlin School of Creative Leadership and Cannes Lions will bring together creative minds to take on some of the most important challenges facing the industry today, and to craft together new ways to drive revenue and growth.

Participants will examine proven leadership and strategic approaches to building more insightful and productive partnerships that, in turn, enable continuous innovation and transformation. Tools and techniques for greater business agility, more effective decision making, fuller embrace of data and technologies, and customer-centric thinking will enable formulation of and commitment to a new future.  The outcome of the programme will be the development of new roadmaps and appropriate behaviours to liberate shared creativity, foster engagement, and deliver and capture value in the short and long term.

Programme Dates: June 14th - 22nd, 2018

Part One: Foundations

Creative Leadership Strategies to Liberate Value and Innovation Through Partnerships
LOCATION: Palais des Festivals, Cannes

Throughout the opening four days, participants will examine a variety of provocative cross-collaborative client/supplier contexts, current challenges, and potential best-case scenarios for enhanced value-based relationships. Some sessions will be organized to focus on existing clients, and some on new business – all will draw on the insights and perceptions of both ‘sides’ to probe our assumptions and legacy behaviours, and provoke new ways of thinking and working. Special emphasis will be given to precedents and proven practices for successfully advancing and implementing innovative strategic thinking and action. The class sessions and team exercises during first four days will provide an essential foundation for capitalizing on the industry-driven resources of Cannes Lions during the second part, as well as Part-Two presentations, which will articulate individual strategic roadmaps for creative excellence.

Part Two: Playbooks

Cannes Lions as Global Classroom for Creative Leadership
LOCATION: Cannes Lions International Festival of Creativity (Cannes, France)

The comprehensive access to festival seminars, workshops, master-classes, and related industry sessions deepens the programme’s classroom learning. Special guest speakers, including some of the biggest names in the creative communications and media industries, will share insights and expertise in exclusive CCLP sessions. We will announce this year's special industry speakers as they are confirmed. With the help of individualized advice throughout, participants will develop and refine plans for leading their respective agencies, companies, and partnerships to greater, more sustainable creative excellence. The course concludes with individual roadmap presentations and a group assessment of the best strategies for generating impact and producing sustainable creative and innovative business relationships.

NOTE: From 10:00 – 17:00, participants engage in daily festival fieldwork, seminars, and individual/partnership advisement activities. Festival fieldwork includes general festival programming as well as exclusive CCLP guest speakers.

Fees & Registration

Programme Cost: 7,890 EUR

Programme package includes: Four days of intensive instruction prior to Cannes Lions (June 14-17), full-week delegate pass to the Cannes Lions Festival (June 18-22), exclusive closed-door sessions with top industry leaders during Cannes Lions, special fast-track access and reserved seating at all festival award shows, VIP access to Cannes Lions opening & closing gala, complimentary Cannes lunch and a graduation certificate

Special Offer: Get 5k off the tuition fee for our Executive MBA program in Creative Leadership for the September 2018 or March 2019 intake.

Program Instructors & Facilitators

David
Slocum
United States

David is the Faculty Director of the Executive MBA Program at the Berlin School of Creative Leadership. He designs, leads, and teaches executive training programs, and is a certified executive coach, with a focus on leadership and management in the creative and media industries.

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Stuart
Hardy
United Kingdom

Stuart describes himself as a ‘Human Engineer’, and is Faculty Director of Executive Education at the Berlin School of Creative Leadership. His primary focus is to ensure that the latest thinking and innovations from high-performance business are integrated into the Berlin School’s creative development programs.

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Guest Speakers

2018

Michael Conrad, President, Berlin School of Creative Leadership
Jennifer Veenstra​, Managing Director, CMO Program at Deloitte
Andrew Keller, Global Creative Director, Facebook Creative Shop
Kristin Chisesi​, Global CMO Office Leader & Chief of Staff at Deloitte​
Scott Galloway, Founder & CEO L2 / Clinical Professor NYU Stern
Dana Anderson, Chief Transformation Officer, MediaLink                                                                                                                Bob Greenberg, CEO/Creative Director at R/GA​
Kate Cox​, GoDaddy CMO for EMEA​
Saneel Radia​, EVP, Global Head of Consulting, R/GA​
Sir Martin Sorrell, Former CEO, WPP​
Tamara Ingram, CEO, J. Walter Thompson
                                                                                                                                                                                                                                                                                                                        

2017

Michael Conrad, President, Berlin School of Creative Leadership
Phil Thomas, CEO, Asentials Events
Andrew Keller, Global Creative Director, Facebook Creative Shop
Wendy Clark, President & CEO, DDB North America
Richard Edelman, President & CEO, Edelman
Scott Galloway, Founder & CEO L2 / Clinical Professor NYU Stern
Dana Anderson, CMO, Medialink
João Daniel Tickhomiroff, Director, Mixer
Bob Pittman, Chairman & CEO, iHeartMedia, Inc.
Charles Day, Founder, The Lookinglass
Keith Reinhard, Chairman Emeritus, DDB Worldwide Inc.
Bob Greenberg, Chairman & CEO, R/GA
Sir Martin Sorrell, Chief Executive Officer, WPP
Fran Luckin, CCO, Grey Africa

Jose Papa, Managing Director, Cannes Lions Festival of Creativity 
Susan Credle, Global CCO, FCB Global

Tamara Ingram, CEO, J. Walter Thompson
                                                                                                                                                                                                                                                                                                                        

2016

Michael Conrad, President Berlin School of Creative Leadership
Phil Thomas, CEO, Cannes Lions International Festival
Wendy Clark, President & CEO, DDB North America
Richard Edelman, President & CEO, Edelman
Scott Galloway, Founder & CEO L2 / Clinical Professor NYU Stern
Dana Anderson, SVP CMO, Mondelēz International
Michelle Klein, Head of Global Agency Marketing, Facebook
Bob Pittman, Chairman and CEO of iHeartMedia, Inc.
Charles Day, Founder, The Lookinglass
Keith Reinhard, Chairman Emeritus, DDB Worldwide Inc.
Bob Greenberg, Chairman & CEO, R/GA
Sir Martin Sorrell, Chief Executive Officer, WPP
Marcello Serpa, Founder Partner, AlmapBBDO

2015

Michael Conrad, President, Berlin School of Creative Leadership
Philip Thomas, CEO, Cannes Lions International Festival
Bob Greenberg, Chairman, CEO, Global CCO, R/GA
Michelle Klein, Head of Global Agency Marketing, Facebook
Charles Day, Founder, The Lookinglass
João Daniel Tikhomiroff, Founder Partner Director, MIXER
Dana Anderson, SVP Chief Marketing Officer, Mondelēz
Gayle Troberman, Chief Marketing Officer, iHeartMedia Inc.
Keith Reinhard, Chairman Emeritus, DDB Worldwide Inc.
Lars Lehne, Country Director Sales, Google Germany
Judy John, Chief Creative Officer, Leo Burnett Canada
Adrian Botan, Global ECD, McCann Worldgroup
Eduardo Maruri, President & CCO, Maruri Grey
Ramzi Moutran, Executive Creative Director, MEMAC Ogilvy
Jeff Goodby, Co-founder & Co-Chairman, Goodby Silverstein
Gordon Bowen, Founder & Chief Creative Officer, mcgarrybowen
Sir Martin Sorrell, Chief Executive Officer, WPP
Piyush Pandey, Executive Chairman & National Creative Director Ogilvy & Mather India

2014

Michael Conrad, President, Berlin School of Creative Leadership
Bob Greenberg, Chairman, CEO, Global CCO, R/GA
Philip Thomas, CEO, Cannes Lions International Festival
Barry Wacksman, Author and Chief Growth Officer, R/GA
Charles Day, Founder, The Lookinglass
Bob Pittman, President and CEO, Clear Channel Communications
Sergio Alcocer, President & CCO, LatinWorks
Jose Miguel Sokoloff, President Lowe Global Creative Council
Lars Lehne, Country Director Sales, Google Germany
Keith Reinhard, Chairman Emeritus, DDB Worldwide Inc.
Dana Anderson, SVP Marketing Strategy & Communication, Mondelēz
Chuck Porter, Co-founder & Chairman, Crispin, Porter + Bogusky 
Sir John Hegarty, Worldwide Creative Director & Co-Founder, BBH
Paul Lavoie, Chairman and CCO, TAXI
Sir Martin Sorrell, Chief Executive Officer, WPP
Piyush Pandey, Executive Chairman & National Creative Director Ogilvy & Mather India

2013

David Droga, Founder and Creative Chairman, Droga5
Bob Greenberg, Chairman, CEO, Global CCO, R/GA
Sir John Hegarty, Worldwide Creative Director & Co-Founder, BBH
Daniel Lamarre, President and CEO, Cirque du Soleil
Paul Lavoie, Chairman and CCO, TAXI
Kitty Lun, Chairman and CEO, Lowe China
Bob Pittman, President and CEO, Clear Channel Communications
Brent Poer, President, Liquid Thread, Starcom MediaVest Group
Keith Reinhard, Chairman Emeritus, DDB Worldwide Inc.
Sir Martin Sorrell, Chief Executive Officer, WPP
Phil Thomas, CEO, Cannes Lions International Festival
Rishad Tobaccowala, Chief Strategy & Innovation Officer, VivaKi

2012

Charles Day, Co-Founder, Looking Glass
Bob Greenberg, Chairman, CEO, Global CCO, R/GA
Nizan Guanaes, Chairman, Grupo ABC
Sir John Hegarty, Worldwide Creative Director & Co-Founder, BBH 
Jonathan Hoffman, Chief Experience Officer, Starcom MediaVest Group
Andrew Keller, CEO, Crispin Porter + Bogusky
Paul Lavole, Chairman and CCO, TAXI
Lo Sheung Yan “Mayan”, ECD JWT Northeast Asia & Chairman, JWT China
Keith Reinhard, Chairman Emeritus, DDB Worldwide Inc.
Russ Sapienza, Partner Advisory Practice, PwC
John Sintras, CEO, Starcom MediaVest Group (Australia) 
Sir Martin Sorrell, Chief Executive Officer, WPP
Jim Stengel, CEO, The Jim Stengel Company & Former Global Marketing Officer, P&G
Phil Thomas, CEO, Cannes Lions International Festival

2011

Gideon Amichay, Partner & CCO, Shalmor Avnon Amichay / Y&R Israel
Simon Bond, CMO BBDO & Proximity Worldwide, Inc.
Ed Brojerdi, Co-COO, KBS+P
Simon Clift, Former CMO, Unilever
Dr. Edward de Bono, Author, Innovator, Design Thinking
Laura Desmond, CEO Starcom MediaVest
Andy Fennell, CMO, Diageo 
Bob Garfield, Author, Industry Journalist
Rei Inamoto, Chief Creative Officer AKQA
Paul Lavoie, Chairman, TAXI
Scott Osman, Global Director of the Citizenship Brand Group, Landor Associates
Piyush Pandey, Executive Chairman and Creative Director, South Asia Ogilvy & Mather India
Chuck Porter, Chairman, Crispin Porter + Bogusky
Keith Reinhard, Chairman Emeritus, DDB Worldwide
Russ Sapienza, Partner, PwC Global
Lori Senecal, President CEO KBS+P

2010

Elizabeth Harz, Global Media SVP, EA Sports
Jimmy Maymann, CEO & Chairman, goviral
Nick Law, EVP, CCO North America, R/GA (new)
Joe Tripodi, Chief Marketing and Commercial Officer, Coca-Cola
Rory Sutherland, Vice Chairman Ogilvy Group UK
Joachim Sauter, Founding Partner, Head of Design ART+COM
Gayle Troberman, Chief Creative Officer, Microsoft
Marcello Serpa, Partner, Chief Creative Officer AlmapBBDO
Laura Desmond, President/CEO Starcom MediaVest Group (new)
Jim Stengel, President, CEO, The Jim Stengel Company (UCLA Anderson)
Joao Daniel Tikhomiroff, President, mixer
Guan Hin, President, Regional Executive Creative Director, JWT Asia
Chuck Porter, Co-Chairman, Crispin Porter + Bogusky
Craig Davis, Regional Creative Director, Mojo Publicis
Sir Martin Sorrell, CEO WPP Worldwide
Julian Boulding, Founder, thenetworkone
Akira Kagami, Executive Officer, Global Creative Director, Dentsu
Paul Lavoi, Chairman CCO TAXI
Matt Ross, Head of Creative, Tribal DDB

Quote of Gabriela Woodman

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Gabriela
Woodman
United States
The Cannes Leaders Program was one of the best professional experiences I’ve ever had!!! My job in TV had a lot to do with branding and creative work, and the course was very useful for every aspect of my career. Don’t think twice about this decision. Take the course :) – you won't regret it!

Quote of Stephanie Larsen

Stephanie
Larsen
South Africa
I learned so much…not only from the course leaders, but from each and every person who was there doing the course with me. And most of all, they all inspired me in one way or another. Having people there of such various skills sets and professional levels helped me learn so much.

Quote of Babatunde Sule

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Babatunde
Sule
Nigeria
Great all around! Really inspiring! I honestly don't know of any other program that offers the opportunity to learn at three levels: from industry legends and greats, academics and peers from across the globe.

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For more information please contact:

Alexandra Zontea

Berlin School of Creative Leadership
Client and Program Consultant, Executive Education
  +49 (0) 30 88 49 80 91
  +49 (0) 30 88 49 80 99