
Press Archive
Berlin School and One Club announce scholarship winner to support innovation and design
Anu Niemonen is selected as the winning candidate to attend the Executive MBA in Creative Leadership Program
Berlin 21 July 2017 – The Berlin School of Creative Leadership today announced Anu Niemonen, Senior Creative at hasan & partners in Finland, as the 2017 winner of “The One Club Scholarship” for the Executive MBA in Creative Leadership Program. Niemonen will receive a €20,000 scholarship in tuition support to attend the Berlin School's prestigious global EMBA program starting September 2017.
Berlin School and IAA Announce Winner of €53K Scholarship to Further the Future of Female Creative Leaders
Supported by the IAA, the global scholarship competition was founded by The Berlin School of Creative Leadership’s President Michael Conrad and his wife, Helga, to further the development of women in leadership positions and advocate for greater diversity within the creative industries. Open to all female IAA members working in creative leadership roles as well as female leaders nominated by any member of the IAA, the full-tuition scholarship received entries from across the world.
Horizont magazine review our Creativity and Entrepreneurship course with Strategie Austria
Berlin School and iHeartMedia Announce the Winner of the “Leadership In Audio Innovation” Scholarship Competition
Steve Keller to Receive Full-Tuition Scholarship to Attend the Berlin School Global Executive MBA Program.
Nurturing diversity
The case for diversity goes beyond fairness: diverse workforces can result in better work and results. So why, asks Jamshid Alamuti of the Berlin School of Creative Leadership, do so few organisations concentrate on it.
What is holding Malaysian agencies back in the new world of creativity?
The state of creativity is changing and this comes as no surprise. Creative industries are undergoing a massive changes at the moment at an unprecedented pace, with consumers at the core. Creativity today is no longer just a craft it is a means to orchestrating new constellations of value in a business, design, and social sense.
Ogilvy & Mather Worldwide CCO Tham Khai Meng to Teach Berlin School Masterclass
The Berlin School of Creative Leadership and the Astro-4As Malaysia has announced that Ogilvy & Mather Worldwide chief creative officer Tham Khai Meng will conduct a masterclass in Kuala Lumpur for executives attending the Advanced Leadership and Navigator programs from September 10th -15th 2015.
What you can not measure, is not done!
Spanish article in the October 2015 issue of Insights Magazine about a keynote presentation on the reinvention of creative teams and collaboration by Jamshid Alamuti and David Slocum.
What you can not measure, is not done!
Spanish article in the October 2015 issue of Insights Magazine about a keynote presentation on the reinvention of creative teams and collaboration by Jamshid Alamuti and David Slocum.
Leading Creative People - Emotional Intelligence in Action
Leading Creative People is designed around the two central themes of ‘emotional intelligence’ and communication skills. For leaders, having emotional intelligence is essential for success. After all, who is more likely to succeed – a leader who shouts at his team when he's under stress, or a leader who stays in control, and calmly assesses the situations? The more that you, as a leader, manage each of these areas - typically the higher your emotional intelligence.
#BWLions fragen Jamshid Alamuti, Berlin School
Short Video Interview with Managing Director Jamshid Alamuti at the 2015 Cannes Lions Festival.
La innovacíon está en saber detenerse
An Article by Berlin School Managing Director Jamshid Alamuti translated into Spanish and published in Insights Magazine (Ecuador).
MCN Announces Completion of Region’s First ‘Transformers’ Leadership Program in Dubai
The Middle East Communication Network (MCN), one of the region’s leading advertising and marketing communications agency networks, has announced the completion of its first 10-month long ‘Transformers Leadership Program’ in Dubai.
Michael Conrad on his legendary "7+ To Heaven"
Michael Conrad, President of the Berlin School of Creative Leadership, visited the MCAD Creative School in Munich and presented his legendary “7+ To Heaven” theory for rating creative work. The presentation offered by Michael was spiced up with the broadcasting of a song he created years ago to motivate and inspire his Burnett fellows to use and practice the 7+ system.

The Most Inspiring MBA of The World
The TAM Airline's inflight magazine 'TAM Nas Nuvens' ('TAM In The Clouds') traveled to the German capital to discover the secrets of the Berlin School EMBA which has modules in four countries and changed the lives of many executives.
The Rise Of Creativity As A Key Quality In Modern Leadership
To speak of a creative leader, or manager, is for some a paradox: creativity is chaotic and unrestrained while leadership is orderly and controlling, and setting the two together makes for an uneasy, potentially volatile combination.
Mi Entrevista a Michael Conrad, por Luciana Olivares, gerente de publicidad BBVA, en Código Jan-Ken-Po 8
A skype interview from Berlin School alumni Luciana Olivares, Advertising Director for BBVA Banco Continental in Peru, with Michael Conrad, President of the Berlin School of Creative Leadership, published in the peruvian media magazine Jan-Ken-Po, #8.
Future Of EdTech 101: Automation, Curation And Gamification
A guest post on Forbes written by Nathan Deardorff on the Future of Education Technology. From his perspective by the year 2050 higher education will be transformed by three trends: automation, curation, and gamification.
Wer holt als erstes den Oberbürgermeister?
An article in the german Rhein-Neckar-Zeitung about the #GetTheMayor project ideated and initiated by Christian Behrendt as part of his studies at the Berlin-School’s ‘Executive MBA in Creative Leadership’ program, where he has dedicated his research-thesis on how digital and social media will help transform the field of governance and city marketing.His engagement is enabled through a scholarship from the City of Heidelberg and the support of his current employer Razorfish, Sydney, Australia's leading Digital Agency, where Christian, originally from Germany, now living and working in Sydney, has the Creative Lead as their Executive Creative Director.
Challenges To Michael Porter And Clayton Christensen Raise New Questions
At June’s Cannes Lions festival, David Slocum had the privilege of participating in a session with advertising legend Chuck Porter on “building new strategies for creative excellence.” The session was organized by the Berlin School of Creative Leadership around the contrast between strategic insights drawn from the successful creative work of his agency, Crispin Porter + Bogusky, and more orthodox strategic approaches associated with Harvard Business School Professor Michael E. Porter (no relation).