Jim Madsen

Jim Madsen

United States
Class 16

A successful creative with expertise in branding, direct response, television, digital video, and social media, Jim has over 15 years of experience and has worked with high profile brands such as the Economist, Mars, Samsung, AstraZeneca, Marriott, St. Regis, and the Art Institute of Chicago.

Prior to this, he was a Senior Copywriter and Social Content Manager at a division of Ogilvy, developing creative concepts for TV, supervising all phases of production, and authoring regular news commentaries and company blogs.

After obtaining a BA in Business Administration with a focus on Marketing from Trinity International University, Jim studied Advertising at Northwestern University. He began his career as a copywriter at Point B Communications in Chicago before joining Ogilvy.

As a creative, Jim believes respect for leaders doesn’t only come from titles or awards. It also comes from character, vision, and insight. “I was drawn to the way the Berlin School has tailored its curriculum to meet the unique needs of creatives. Coursework in strategic thinking, decision-making, and sustaining competitive advantage are invaluable when developing effective solutions for clients. The global scope of the program also enhanced my ability to direct creatives in a changing international landscape."

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