Hailing from Trinidad & Tobago in the Caribbean, Asma has spent the last 16 years in Advertising wearing a ‘Creative professional’ hat. Although based in a small market, she has worked on campaigns throughout the entire Caribbean across several categories in both English and Spanish. Additionally, she is involved in her local industry, holding a seat for the second year in the Advertising Agencies’ Association of T&T Creative Awards Planning and Event Committee.
A Management Studies Graduate, Asma enjoys the challenge of ensuring that her creative also meets business goals. After leaving her full-time agency job, she has entered a new chapter in her professional career as a freelance professional.