Dokutainment

As the younger generations abandon newspapers and even traditional television as sources for news and current affairs, how should those media react to stay relevant? Recent EMBA graduate Armin Wolf is the Chief Correspondent for ORF-TV in Austria, and he devoted his masters thesis to this burning question.

Since his thesis contained lots of sensitive company information, we're not able to present his oral thesis summary online. However, German readers/speakers are in luck, as Armin recently summarized his findings in a 6-page article published in 3/2010 issue of the influential German-language journalism magazine Message.

Turning great creatives into great leaders

"The Cannes Festival has partnered with the Berlin School of Creative Leadership in a new venture called The Cannes Creative Leaders Programme..."

Alumni Fernando Bellotti featured in BRAIN Magazine

One of the leading advertising magazines in Japan, “BRAIN”, has picked five creative stars up in its special article entitled “NEW CREATOR in the world.” An alumnus of Berlin School of Creative Leadership, Yukio Nakayama of Class 06/08 recommends his classmate Fernando Bellotti in Argentina. The rest four of them are selected from Hong Kong, Indonesia, Brazil and Chile by other selectors. Yukio highly appraises the verbalization ability of  Fernando, the ability which Yukio often experienced in the classes of Berlin School. Fernando now serves as president of Leo Burnett Argentina beyond the role of Executive Creative Director.

Horizont (Pit Gottschalk feature)

This article features Pit Gottschalk's Berlin School thesis on newspaper digitalization (article in German).

'Meine Chefs waren nicht begeistert'

ZiB 2-Moderator Armin Wolf über sein Sabbatical, die Ausbildung an der Berlin School for Creative Leadership und typische TV-Interview-Antworten...

Irgendetwas muss passieren

Was macht der Werber, wenn er zwar Erfolg, aber keine Leidenschaft mehr hat? Wenn er spürt, dass etwas fehlt - aber er nicht weiß, was?... Text by Gerhard Waldherr

LatinWorks Is Ad Age's Multicultural Agency of the Year

Article by Laurel Wentz

Geliebte falsche Note

Bewusstseinserweiternde Werbung? Doch, das gib's. In Lettland. Ein Besuch bei Kreativen, die diesen Namen verdienen.

Lead Differently

Lead Differently by Doug Guthrie and David Slocum (Orange, Issue 1)

Romanian Creatives at the Berlin School

Why Do Romanians Creatives go to the Berlin School of Creative Leadership

for an EMBA?

De ce merg creativii romani la EMBA la Berlin?

De ce merg creativii romani la EMBA la Berlin? Nu vom ajunge toti CEO, dar vom fi cu siguranta mai bogati professional. Article in Romanian.

The Berlin Call

by Nathalie Bontems

Hi! Managers: The need for creative leadership skills

By Pongsak Saniwongse Na Ayudha

MBA Classes with a Rock Star From Costa Rica

By Ioana Manoiu

Creative Business

Where Agency Directors Learn How to Read a Spreadsheet

(English translation of 'Kreative Wirtschaft')

Kreative Wirtschaft

Wo die Chefs von Werbeagenturen lernen, wie man eine Bilanz liest

The most important is to feed the creative monster

Lucia Tarbajovska represents her award winning idea "The Fear Factor" at Golden Drum

Der Fear Factor

Text by Bijan Peyman (German Language)

An eigene Grenzen Stoßen

Die Welt article (German Language) by Ralf Zilligen

Can Artists count beans?

Article by Eric Pfanner in Herald Tribune

Piyush Pandey at the Berlin School

Article featuring an interview with Piyush and his involvement at the school.