Profile

Eduardo Hernandez is Professor of Creativity in Communications at ESPM in Sao Paulo. He is also an Independent Creative Professional, his main focus being the development of innovative communication models and strategies for clients such as MasterCard, Ogilvy, Fiat, General Motors, McDonald's, Johnson & Johnson, The Salvation Army and HP.

Biography

Prior to these roles, Hernandez worked as a LATAM Creative Director for McDonald's (2008-2010), Creative Director for McCann (199-2008) Copywriter for Leo Burnett Brasil (1997-1999), McCann Erickson (1995-1997) and Leo Burnett Advertising (1994-1995).